Partners & Recognition
We’re certified by the platforms - but we don’t sing from their hymn sheet.
As official partners of Google, Microsoft, and Shopify, we get early access, technical support, and platform insight. But our loyalty isn’t to their playbook - it’s to what works for your margins, your structure, and your scale.
We’ve also been recognised where it matters - Winners of Most Innovative PPC at the Global Search Awards 2025 & shortlisted as a 2025 European Search Awards finalist for Best Use of PPC in Retail.
These partnerships and accolades don’t define us. But they back what we do - and how we do it.
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Trusted By
Brands scale faster when their PPC finally reflects how the business actually works.
When Google doesn’t understand your economics, your PPC feels broken.
How your business gets rebuilt inside Google
Google only works when it understands your business.
In practice, that means:
• Your true margins + fulfilment mapped into bidding - So Google stops pushing products that don’t make you money.
• Your best SKUs isolated and scaled deliberately - No more winners buried inside blended campaigns.
• Your feed rewritten for stronger signals - Clearer product meaning = cheaper clicks and higher intent traffic.
• Your PMax aligned to profit, not ROAS - Real audience data, real exclusions, real control.
Cleaner data. Stronger signals. Predictable profit.
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Why most brands struggle with PPC (and why you don’t have to)
Most PPC fails for one boring reason:
Google is scaling whatever data you give it.
And most brands feed it a distorted picture of their business.
High spend, low contribution margin
Because Google thinks your worst SKUs are your best.
Volatile results
Because the signals are messy and the feed is lying.
PMax that feels like a black box
Because nothing inside it reflects your economics.
What You Actually Get With JudeLuxe
Not “PPC management.” Not “PPC optimisation.”
You get your entire commercial model engineered into Google so the platform finally behaves like your business does.
PMax structured so you control scale, not the algorithm
No blended chaos. No random winner-picking.
Your top SKUs get protected. Your worst SKUs stop draining budget.
Campaigns architected around contribution margin, not ROAS
Because ROAS isn’t profit and everyone secretly knows it.
Clean, honest signals
Audiences, assets, queries, routes to purchase.
Your account stops guessing and starts learning.
We’re not for everyone - and that’s intentional.
If you want someone to “manage your ads” and call it a day, we’re not the partner for you.
If you want cosmetic ROAS, automated reports, and people who tell you everything’s fine… wrong place.
But if you want a partner who understands:
• your margins
• your fulfilment constraints
• your SKU-level economics
• your cashflow realities
• your competitive pressures
• your demand cycles
• your capital limitations
• your operational bottlenecks
…and builds your PPC around those truths, then you’re in the right place.
Trusted by brands that scale on real numbers
From fast-moving DTC brands to established global retailers, these companies use our profit-first PPC system to scale cleanly and predictably.
How We Work
Commercial Audit - The Truth Stage
We map your real economics:
• SKU margins
• fulfilment costs
• contribution per product
• cost-to-serve
• lead times
• stock depth
• demand patterns
• retention triggers
• cashflow cycle
Before any optimisation, we fix the inputs - because Google only performs when it understands your business.
Architecture Rebuild - The Structure Stage
Your account is rebuilt around your business model:
• Feed rewritten for clarity and signal strength
• Best SKUs isolated and protected
• Worst SKUs removed from scale campaigns
• PMax rebuilt around audiences, exclusions and buying signals
• Search structured for clean intent and smarter routing
This stops Google from guessing and forces it to behave commercially.
Profit Alignment - The Economic Stage
Your bidding shifts from cosmetic ROAS to actual contribution:
• Profit-based bidding
• Margin-aware targets
• Budget routed toward high-value SKUs
• Seasonality & retention layered into PMax
• True north becomes POAS, not faked “efficiency”
This is where volatility drops and performance stabilises.
Controlled Scaling - The Expansion Stage
Once the economics and signals are aligned, scale stops being chaotic:
• Spend increases mapped to operational capacity
• Scaling tied to stock, fulfilment and cashflow
• Winners accelerated, deadweight ruthlessly removed
• Forecasting becomes real, not hopeful
Your PPC grows because your business model and your account are finally speaking the same language.
This is where volatility drops and performance stabilises.
WHAT OUR CLIENTS SAY
Performance is measurable - and so is trust.
Here’s what our clients have to say about working with JudeLuxe.
“Highly recommended. Immediate uplift to a decade-long campaign. Quickly improved ROAS after mess left by underperforming previous agency and now starting to scale the account. Highly dedicated team.”
Simon Prestwell
UK SOCCER SHOP
"Since they took over the account, we now have visibility on contribution margin and can say to the wider business with some confidence, that our investment in Google Shopping is a worthwhile one.”
Paul Bradley
HOUSE OF CHARACTERS
"Took our Google Ads account from new and have now scaled us to hit a consistent high ROAS monthly with increase in spend. Their recommendations have helped us scale our business.”
Sana Ahmed
TOUGH GLOVE
JudeLuxe didn’t start because we wanted to “run ads” or “help brands grow”.
It started because we were tired of watching good e-commerce businesses get wrecked by bad assumptions.
So we built JudeLuxe around one idea:
Profit comes from operational truth, not from “optimisations”.
We started rebuilding accounts based on contribution, fulfilment cost, lead times, stock depth and everything Google never sees unless you force it to. And the results stopped being volatile.
Founders finally understood why things worked (or didn’t). PPC became predictable instead of chaotic.
We didn’t set out to be an agency.
We set out to be the team that tells the truth about what your business can scale - and then builds a PPC system that respects it.
That’s the whole point of JudeLuxe:
A profit-first approach that treats PPC like a commercial engine, not a slot machine.
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© 2025 by JudeLuxe.