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    European Search Awards 2026 Winner - Best PPC Agency
    Shopify Plus PPC Agency

    Shopify Plus PPC Agency

    Native Klaviyo integration. Expert feed management. Profit-based bidding that understands your margins, inventory, and product performance.

    For Shopify stores spending £15k+/month on Google Ads

    75+

    Shopify stores managed

    2.1x

    Avg. POAS improvement

    £50M+

    Shopify revenue tracked

    32%

    Avg. waste reduction

    The Problem

    Most agencies don't understand Shopify

    They run Google Ads campaigns disconnected from your store. No margin data. No inventory awareness. No understanding of your actual profitability.

    Generic agency setup

    Most agencies treat Shopify like any other platform. They miss the native integrations that make profit-based bidding possible.

    ROAS obsession

    Chasing ROAS on Shopify without margin data is flying blind. A 5x ROAS on a 20% margin product loses money.

    Stock blindness

    Campaigns pushing products you don't have, while profitable in-stock items get ignored.

    Our Approach

    Native Shopify integration that changes everything

    We connect directly to your Shopify store. Every bid decision is informed by real margins, real inventory, and real profitability data.

    Native Shopify Integration

    We connect directly to your Shopify store for real-time inventory, margin data, and product performance that informs every bidding decision.

    Product-Level Profitability

    Not just ROAS. We track profit per SKU using your actual Shopify cost data, so you know which products truly make money.

    Inventory-Aware Bidding

    Automatically adjust bids based on Shopify stock levels. Push when inventory is high, protect margins when stock is low.

    Attribution That Works

    Proper conversion tracking that accounts for Shopify's checkout flow, subscription orders, and multi-touch attribution. No more data discrepancies.

    What's Included

    Complete Shopify Google Ads management

    Native Shopify store integration
    Margin-based bidding with real COGS data
    Inventory-aware campaign automation
    Google Shopping feed optimisation
    Performance Max with proper asset groups
    Subscription & recurring revenue tracking
    Multi-currency support
    Product-level profitability reporting

    What this means for you:

    "For the first time, we know exactly which products make money after ad spend, not just which ones sell."

    Shopify-Native Features

    Built for how Shopify actually works

    We understand Shopify's ecosystem: variants, collections, metafields, subscription apps, and checkout flows. Your Google Ads strategy should leverage all of it.

    Whether you're on Shopify Basic or Shopify Plus, running ReCharge subscriptions or Klaviyo flows, we integrate Google Ads into your complete tech stack.

    Tech stack we integrate with:

    Shopify PlusKlaviyoReChargeGorgiasTriple WhaleLifetimelyChannableFeedonomics

    Feed Management Agency UK

    Your product feed is the foundation of Shopping performance. We optimise titles, enrich attributes, manage variant visibility, and sync stock levels in real-time. Poor feed = poor results, no matter how good the bidding.

    Variant-Level Optimisation

    Don't just optimise at product level. We bid differently for size XL vs size S based on actual margin and sell-through data.

    Collection-Based Campaigns

    Structure campaigns around your Shopify collections, not generic categories. New arrivals, bestsellers, and sale items each get distinct strategies.

    Subscription Revenue Attribution

    If you sell subscriptions, we track LTV properly. First-order ROAS doesn't tell the full story. Subscription revenue changes everything.

    Ready to see what your Shopify store could really do with Google Ads?

    Book a 30-minute discovery call. We'll connect to your Shopify store and show you exactly where the profit opportunities are hiding.

    FAQ

    Common questions about Google Ads for Shopify.

    We understand Shopify Plus at the technical level: checkout extensibility, Scripts, Flow automation, and multi-currency storefronts. This lets us build campaigns that leverage Plus features for better tracking, segmentation, and profit attribution that generic agencies miss.

    We use native Shopify integrations and data connectors to pull real-time inventory levels, product margins, and order data directly into our bidding decisions. This means every bid is informed by your actual business metrics, not just Google's reported conversions.

    We sync Klaviyo segments with Google Ads audiences for coordinated remarketing. High-value email subscribers get different ad treatment than cold traffic. We also use Klaviyo purchase data to validate Google's attribution and build more accurate LTV models.

    ROAS measures revenue divided by ad spend, but ignores your costs. POAS (Profit on Ad Spend) factors in product cost, shipping, and other expenses to show actual profit per ad pound. For Shopify stores with varied margins, POAS is essential.

    We optimise your product feed at the SKU level: enriching titles with search terms, managing variant visibility, and syncing stock levels in real-time. For Plus stores, we can leverage metafields and advanced data sources that standard Shopify cannot access.

    We automatically adjust bids based on your Shopify stock levels. When a product has high inventory, we push harder to move it. When stock is low, we pull back to avoid overselling or wasting spend on unavailable items.

    Yes. We segment campaigns by currency and market, ensuring your €20k German customer isn't valued the same as a £20k UK customer. We track FX exposure and adjust bids to protect margin across markets.

    The Method - BOI®

    How BOI® applies here.

    The problem

    Shopify's flexible catalogue makes blended ROAS dangerous - every collection can hide a loss-maker.

    The BOI® answer

    Hero collections run as Scale. Margin-tested SKUs run as Profit. Last-call inventory runs as Recovery, all wired into your Shopify feed.

    Read the full BOI® frameworkBOI® is JudeLuxe's registered Google Ads method. Every SKU gets one named job: Scale, Profit, Protect, Recovery, or Gateway.